2pure
Buffera
Chicken
Citrus-Lime
Cordee
Extra UK
Fox Europe
Hope Technology
Ison Distribution
Jim Walker & Company Ltd
Merida UK
Paligap
Seal Skinz
Silverfish
SiWIS Ltd
Upgrade Bikes
Windwave

who is at corebike...

Click here for a corebike show floorplan* (subject to change).

Ison Distribution

Known simply as "ID" in many circles, Ison Distribution has served the UK IBD sector with top-end products and tools/service lines for over a decade. Universally renowned for offering solutions to trade headaches, Ison now offers serious dealers a whole lot more than just another supplier to order from.

Our B2B online website to give you ordering access anytime.
(We also have a B2C facing window for consumers to see products and locate dealers, so now, you and your customers can check products 24 hours a day.)
www.ison-distribution.com

With strong market leading brands, such as; MRP Chain devices, ODI grips, Dia Compe brakes, TSG Safety Gear, Rohloff hubs, Halo rims, Identiti frames, Gusset parts, White Bros forks, KHE BMX products, Salsa parts, Surly frames and more, Ison Distribution continues to generate huge pull through business for dealers that carry our brands.
Exciting NEW brands include Light Blue, Genetic, Renthal and more...

In addition to our specialist product areas, Ison Distribution is expanding it's selection of order filling everyday products to ensure that you can not only service the specialist rider... but that you can also easily surpass our carriage free thresholds - ultimately making your business more profitable.

For 2010 Ison will be adding many exciting new products to the ranges and will have many of them on show at Core Bike.

Ison Distribution continues to strengthen it's position as one of the key suppliers to the specialist IBD sector.


Owners and key staff from Ison will be at the show, along with various managers and owners from our leading brands... giving you the option to discuss any ideas you may have with people that really matter.
The full list TBC...


Core Bike is much more than just a trade show... and Ison is much more than just "another supplier"... so why not make time at Core Bike to talk to Ison about becoming more than just "another bicycle dealer" for cyclists in your area...


Website: www.ison-distribution.com/

Find Ison Distribution at corebike in Indianapolis & Imola

4-Jeri

Ison's no nonsense, hi-V.F.M. BMX and MTB brand.
e.g. Pro-Style 3 pce cranks, Gang Chains, Exciter pegs..
If you want great value together with decent quality - 4-Jeri is the brand to stock.

Diatech/Dia Compe

The number 1 BMX brake brand offers more than just the best in BMX;
Fast selling Road products including 9000 Ti 125gm calipers, 188 reverse levers, 287V levers etc...,
NEW for Core 2010 are coloured Gran Compe track parts, along with new integrated headsets which cater for the ever-growing Fixie Market.

Fibrax

UK made quality brake blocks and disc pads, plus an extremely keenly priced range of cables for retail and workshops.

Fibrax offer one of the widest ranges of Disc pads in the industry... and Ison carry stock of virtually every model, so, let Ison and Fibrax solve your disc brake pad headaches... simply order what you need with your regular Ison order.
Ison also carry a select range of Xtrax workshop and aftermarket brake pads from Fibrax, which offer outstanding value for money and margins.

www.fibrax.com

Genetic

Changing the Cycle of Evolution

Genetic is a select range of superlight high performance Road, XC and Track/Fixed Gear parts.
Engineered by some of the World's leading producers in their respective fields to offer outstanding performance and value.

Genetic has now expanded the range to include some very nice Track/Fixed Gear products.

Genetic parts achieve excellent product reviews by leading magazines such as Cycling Plus, and are backed up with support advertising.

The range includes;
Carbon Road Forks, Seat Posts, Saddles and Road and Street pedals...
New for Core 2010 are Genetic Track cranks, pedals and many more Track/Fixed parts - all in an array of bright colours!

Gusset

Gusset goes from strength to strength...

BMX/MTB market leading products in an array of fashionable colours; such PCP plastic pedals, grips, Integral saddles, Slink chains etc..., with many products (such as Open Prison Bars and Colt Stems) also appealing to the Fixed Gear market.

Gusset products are endorsed by some of the best riders around - Sam Pilgrim, Lance McDermott, Chris Smith, Danny Pace etc... proof that the products perform at the highest level.

www.gussetbikes.com

Halo

One of THE best selling MTB rim/wheel/tyre brands in the UK.
Halo offers a wheel solutions to any bicycle vices... Road, XC, DH, BSX, Fixie or BMX...
The Halo range includes Carbon Matrix rims, Road and XC specific SL hubs and for the emerging 29" market - rims, wheels and tyres.
Items that have been added to the range for 2010 include several new Track/Fixie rims and hubs as well as numerous sizes of the best-selling Twin Rail tyres for Fixies.

Of course, Halo is World famous for it's best selling Dirt jump range - including Purple Haze Sam Pilgrim SAS wheels.
With huge marketing support and review winning specifications, the UK's top dealers stock and sell Halo products.
www.halo-rims.com

I.D.

I.D. parts continue to be the solvers of many a bikeshops' headaches.
Spacers, bolts, bearings, shims, adaptors, etc, etc...and some lovely chian ring bolts in a rainbow of colours - dress up your cranks!

Identiti

Identiti bikes keeps pushing the boundaries in BSX and MTB Jump frames, and forks - with the now established award winning Rebate range of rigid forks.

The Identiti P66 bikes have received much acclaim in the media and we have updated them for 2010 with an improved parts package and fresh new colours (including Chrome Plate).

New for Core Bike 2010:
As well as the award-winning jump products Identiti has used it's expertise and made a foray into the Fixed Market. We will be showing the new Persona bike - which has already received fantastic responses at both Eurobike and Interbike!

www.identitibikes.com

KHE Bikes

KHE is one of the longest standing most original BMX companies around and has been at the forefront of innovative designs for a very long time. They listen to their world-class sponsored riders' needs during product development to ensure that their range is exactly what riders want. And with riders such as Daniel Dhers, Bruce Crisman and James Foster you know that the range is going to be spot on!

The 2010 Complete Bikes line follows on from the extremely successful 2009 line and covers every price point from entry level to Pro.

The 2010 line offers amazing specs at great prices - microdrive 25/9 gearing, Double-Walled Rims, 3 piece cranks & cassette hubs on great looking bikes endorsed by such luminaries as Daniel Dhers (one of THE best riders in the World)!!!!

www.khebikes.com

Light Blue

A welcome return to comfortable, practical and traditional cycling...
First produced in 1895 by J.A. Townsend in Cambridge, "Light Blue" is an exclusive brand with over 100 years of heritage that deserves consideration in only the finest IBDs.
The Light Blue will retain a traditional look, whilst utilizing modern materials and production values. Appealing to both Cambridge University students and local commuter cyclists alike.
Initially, there are two models available: the 7spd Chesterton and the SA 3spd Parkside.

Spec'd for comfort and practicality by the great grandson of the founder ... these bikes feature many items that are not generally seen on affordable bikes; e.g. lightweight alloy frames, super comfort memory foam saddles with Kevlar anti-skuff panels, ergonomic dual ply grips, Stainless steel spokes, doublewall - eyeleted rims, anti-puncture tyres, nutted axles, V-brakes with alloy spring tension adjusters, a quality alloy propstand with a welded on location plate and a secondary top plate, an alloy rear carrier with dog leg stays and a spring clip... etc etc...
Perhaps; a lot of small details - but experienced dealers should understand why...!
Exclusive dealer territories are available for a moderate stock-in commitment.

Also, see the limited edition Light Blue Trinity Reynolds 531 lugged Track frame.

Mr Tuffy

The number one brand name for Anti-Punture tyre liners.
This stuff is Made in the USA with special dual compound materials and is re-usable, so unlike Kevlar belted tyres, is not a "one-tyre's life" only purchase.

MRP

MRP, the pioneering World leaders in chain guide design raised the bar in 2008/2009 with the patented G2 chain guide system which has become a firm-favourite with many Pro racers. For 2010 MRP have again raised the bar with the 1X (pronounced "one by") which is the perfect front guide for 1x9 set-ups - just ask XC World Cup Winner Adam Craig and all-round superstar Brian Lopes!
This simple (and inexpensive) device works so fantastically well that many riders wondered how they got on without one!

Naturally, the complete range of World beating chain devices is still available exclusively via Ison...

N-Gear - Jump Stop

A one product brand... this neat little widget is a stainless steel guide plate to eliminate the chain dropping off the inner chainring... a growing issue with the new Freeride style riding...
Available in the 3 main seatube diameters, RRP £ 8.99
Very useful !

ODI

The USA's number one grip manufacturer continues to dominate the competition MTB grip scene. The innovative Lock-On grip technology option has taken the DH World by storm, and virtually nothing but ODI can be seen at many races. We all know there are half baked attempts to copy the Lock-On coming in, but riders know the difference and they can afford to buy the real thing... it's as simple as that.
ODI sells, day in and day out...

As well as being the originators of the lock-on system ODI have a great range of regular grips and the Longneck ST is THE best-selling BMX grip available. Despite having been around since "Back in the Day" Longneck ST's are still the #1 choice for many riders - now available in even more colours!

Ison carry every model in every size and in every colour... i.e. If ODI make it - Ison stock it... For 2010 look out for New Colourways of the World's riders favourite grips!

We will have special ODI Grip Kits (complete with a free display stand) available at Core Bike which offer even better value and greater margins (as well as looking fantastic in your store).

www.odigrips.com

Passport

A NEW range of high quality every day parts and accessories for all cyclists.
Saddles, Pedals, Multi tools, Pumps, Grips etc...
Great dealer margins and top level product features.

Powergrips

One of those older products, that actually is still a damn good idea.
Perfect for those who would like the power advantages of toeclips but don't want to be 'caught' in them, or have to buy expensive 'clipless' pedals and special cycling shoes to clip-in with.

Fixies have really taken a shine to these and it's easy to see why!

These exclusive straps offer toe-clip function with easy release and no special shoes or cleats required. (Great for commuters...).
Last, several serious competition riders use Powergrips in the winter, and they don't freeze or clog-up with snow & ice.
If you understand the reason that they are still being produced, so will your customers, and you'll sell them.
Now available in an Argyle Pattern as well as Black!
www.ekosport.com

Problem Solvers

Solving problems one bike at a time
At Problem Solvers(TM) our goal is to provide the best range of high quality and high function bicycle parts that provide solutions for compatibility issues, address market trends and provide options for custom bike builds. We want to be THE brand that bike dealers and savvy bikers think of when they run into a challenging bike build or component change.

Renthal

The World leaders in Motocross Handlebar Technology have now produced a fantastic range of cycle products. Chainrings, handlebars, grips and stems are just the start of the Renthal cycle range.
Using their extensive experience and knowledge Renthal have produced high-quality parts that re-define the term "desirable"!
Using the very same manufacturing processes and materials that have propelled them to the heights of MX legendary status, you can be sure that Renthal's cycle products will perform!

Ison are the sole authorised UK distributors for Renthal cycle products.

www.renthal.com

Rohloff

Staff from Rohloff will be at Core Bike to answer questions and show you why Rohloff is simply the finest transmission you can buy.

The Rohloff Speedhub is has become the benchmark by which all other internal-geared hubs are judged by. Try one and it's easy to see why so many cyclists love them.
Ease of use, lack of maintenence as well as outstanding performance...etc, etc...

www.rohloff.de

Salsa

Virtually infamous for the finest QRs and Seat clamps, the Salsa range continues to grow and develop year on year. It makes sense that if your customers want Salsa QRs, chances are they will buy other Salsa products too (if you stock them).
The handle bar range, especially the Carbon range has proved to be very popular.
Special attention should be turned to the award winning Salsa Scandium range of frames; MTB XC hardtail, Full Suss, Road and CX... and 29ers.
Salsa haven't forgotten their Steel heritage either; the Casseroll Road frame has gone down a storm with the press.

New for Core are Salsa complete bikes... for those who want to sell something rather special.

www.salsacycles.com

Schwalbe

Ison Distribution are offering a selected an essential choice of KEY Schwalbe tyres for XC, DH, Jump, CX Touring and Road Race.
Highlights include;
Evolution series Racing Ralph and Stelvio road tyres, TIMO Pritzel signature folding and wire bead Table Top dirt/street tyres, 29" MTB tyres, Marathon touring tyres and much much more.
From basic replacement tyres though to super high technology competition tyres...
Ison Distribution have Schwalbe tyres covered.

Society Forks

Society forks have taken the market by storm since being released in 2008/2009.

Society was borne out of the need for a quality fork that is suitable for dirt jumping and 4X racing that is tailored to meet riders' exact needs without breaking the bank. Society forks have received great reviews from the media including Dirt and MBUK.

Three models are available to suit your riding style and pocket - Xeno DJ, Xeno Jump and 4XR.

Society is now firmly on many rider's radars as a viable alternative to the more established brands.

SST

Which brand of BMX detangler is on pretty much every bike ?
So... why not offer the original cables...
SST cables are display packaged with relatively easy to understand sizes.
We NOW also offer braided finish cables as well as black, and the New fashionable Twin Pull lowers.

Surly

Hardcore underground brand from the Mid West USA with the mantra "Steel is Real".
Surly sales just keep on growing and growing.
With products as diverse as the Pugsley, some call it weird, some call it cool... but, whatever, it's certainly great product, and it sells.
Surly has become synonymous for the Singulator single speed chain tensioner. The new MkII is even sweeter than the original, and should be on every dealer's stock item list.

With the successful launch in 2009 of the Cross Check and Long Haul Trucker complete bikes Surly has established itself as a bike brand to be reckoned with. Actually we struggled to keep them in stock as the demand for them has been incredible!

As well as our Surly Brand Manager Patrick Joscelyne, staff from Surly will be on hand to answer questions and show you more details of the 2010 range.

www.surlybikes.com

TSG

The Market Leader in helmets & protection. TSG have continued to listen to their Pro Riders (such as Timo Pritzel, Cam McCaul and Sam Pilgrim) to produce the best possible protective gear for riding.
From the basic Asgard to the award winning pro series Evolution series, (including the World's Lightest Piss-Pot the Superlight) TSG have the Piss-Pot helmet market sussed.

For 2010 TSG have again pushed the boundaries and have designed the Kraken helmet. Quite possibly the best-fitting pisspot helmet available!
Using new manufacturing techniques the Kraken has an expandable interior which hugs and conforms to the head creating a great fit. To really see how it works come and see it at Core Bike - you will be amazed!

Also new for 2010 is a collaboration with Oakley with the Oakley Superlight helmets - these are going to be big news!

Ison are exclusive TSG distributors and also carry TSG Snow and Skate products.

www.ridetsg.com

White Brothers

Innovating suspension technology since 1996.
White Bros have successfully introduced ground breaking patent pending IMV damping. Intelligent Magnetic Valve prevents bobbing on climbs, but equally allows your forks to be fully active when hitting bumps.

White Bros Rock Solid Carbon Fibre rigid forks have proven to be best sellers for many dealers... and we expect the trend to continue.
We always carry good stock of them which means that dealers can be confident with Ison as suppliers.

www.whitebrotherscycling.com

Xtracycle

Launched last year at Core Bike to wide acclaim Xtracycle are leaders in load lugging bike conversion systems.
Turn your regular bike into a long wheelbase load lugger...go green or just have a motor-less vehicle to carry your load.
Xtracycle offers the FreeRadical "hingeless trailer", a kit that transforms a bike into a load- and passenger-hauling sport utility bicycle, as well as a whole bunch of speciality add-ons (+ of course, products to suit the Surly Big Dummy...)